Finding a Fantastic Writer
If you want to use the internet to make money, you'll need a website. If you want that website to help you bring in money, it has to be really well written. Unless you are a skilled Direct Response Copywriter yourself, you will want to hire a Direct Response Copywriter to develop the text for your web site. A great Direct Response Copywriter can help you rake in far more money than you could ever hope to see if you attempted to compose the text yourself. Obviously, not all copywriters are created equal. Some are just incredibly gifted. Some merely wish they had talent and are trying to make a bit of money because someone told them writing online would be a breeze. Here are tips on how you can tell the difference.
Does the writer have a website of his or her own? Any Direct Response Copywriter that is interested to write web copy has to have a website that houses their bio, their resume, a few samples and whatever else they feel the need to share. If they don't have a site of their own, how can they assist you with yours? Pay attention to the copy on their web site also. If you find several errors, this is a terrible sign.
Do you react well as you go over the web copy on the writer's website? This is more involved than just noticing grammar and spelling errors. Does the text make you feel any sort of emotional reaction? Does it click for more move you to like him or her? Does the copy make you want to follow up and find out more about them? Does the website copy make you eager to employ them immediately? Does it make you want to run the other way? Does it cause you to be angry? All of these are vital reactions and you must heed them.
Perform a little more research on the writer. Seek reviews for the Direct Response Copywriter on third-party sites and online forums. It is apt that the only reviews on the Direct Response Copywriter's website are going to be good ones. You want to do a search for the writer's name to see if there are any testimonials or reviews on web sites that aren't run by or able to be falsified by the writer him or herself. Closely examine these postings. It is a good idea to ask the writer to give you references as well. You must actually contact each reference and obtain an honest opinion about the Direct Response Copywriter from each person.
Be sure you spend at least a little time going over samples supplied by the writer. It is a good idea to request samples beyond the samples that can be read on the website. This is particularly vital when you're trying to hire a writer who claims to be an expert in a certain field. If the writing seems like a regurgitated Wikipedia article, you better find someone else.
There area number of ways to find out whether or not a Direct Response Copywriter is worth hiring. You need to do some homework and try to find out more about the writer in terms of his or her integrity, reputation and personal character.